Brand News

Professional Athlete Buys Multi Unit Franchise Rights to Australian Coffee Franchise

April 24, 2019 // Oakscale.com // New York, NY - Xpresso Delight, the world’s largest and fastest growing coffee service franchise, with over 200 franchisees worldwide, announced today that yet another new multi-unit franchisee has joined the brands aggressive expansion in New York City. Interest in the booming coffee franchise continues to blossom outside the New York headquarters with several more franchises in the pipeline for markets like Charlotte, Atlanta, Austin, and Los Angeles. However, awarding another 3-unit franchise agreement in it’s own backyard was an easy decision when you consider the laurels of Xpresso Delight’s newest franchisee, Stu Mills, a former professional athlete turned successful corporate executive.

Being a professional cricket player in New Zealand for nearly a decade taught Stu the skills and instilled the values often tied to successful business owners: discipline, competitive drive, teamwork, and leadership. He utilized those skills, along with an MBA in Finance, to earn a myriad of roles at major retail brands over the last decade including both the buyer and seller side of transactions, as well as management. The father of two plans to utilize his education, experience as a professional athlete, and real world business experience to create a successful trio of franchises in New York City.

In his own words, “I’d been looking at franchises for years, primarily in the fitness and children’s activity categories, but I just couldn’t take on the risk of leaving the security of my job to go build a retail business full time. I started looking at franchises that I could grow more passively at the start, and build over time to a point where I could either transition full time to running the business or simply hire someone to manage the operation while I continue building my career. I found Xpresso Delight and it checked all the boxes: Inexpensive initial investment with a huge growth opportunity, it’s not a fad, and it’s good for the environment.”

Nigell Lee, COO & President of Operations for Xpresso Delight Group also shared his excitement about adding a new franchise in New York City: "When someone approaches you to become a franchisee in your flagship market, you take extra care to make sure that they’re a good fit, not just for the franchise system, but for the culture you’ve built in your local market. But it was a no-brainer to bring Stu on from the start and I feel he’ll be a tremendous help to furthering Xpresso Delight’s growth in the New York City office coffee market."

When asked if the infamous rivalry between Australia, Nigell’s home country, and New Zealand, Stu’s home country, was factored into either party’s consideration of signing a franchise agreement together, both individuals replied, “No comment.”

Xpresso Delight franchisees offer high-end café level coffee to corporate offices through its innovative coffee-as-a-service program. Along with its proprietary 100% Arabica coffee blend that is roasted locally in the United States and drop shipped fresh to clients weekly, Xpresso Delight provides fully automated coffee and espresso machines that provide café quality coffee comprised of whole fresh beans ground to order and fresh steamed milk – all at the push of a button - to offices around America.
The brand draws demand from medium to large company offices looking to upgrade their in-house coffee options they provide to their employees at an affordable cost.

Xpresso Delight has partnered with Oakscale, the NYC based Franchise Development company as the brand’s exclusive Franchise Development Partner, and the franchisee worked with Oakscale CEO Joshua Kovacs on the agreement.

ABOUT XPRESSO DELIGHT

Founded in 2003 and with over 200 franchises sold worldwide Xpresso Delight is one of the fastest growing coffee-as-a-service franchises in operation. U.S operations are led by franchise President Nigell Lee. Xpresso Delight is currently evaluating franchise candidates interested in becoming franchisees in major markets across the United States and internationally. The concept has partnered with New York City-based Oakscale as its exclusive franchise development team. Learn more about Xpresso Delight.

ABOUT OAKSCALE

Founded in 2017, Oakscale is a franchise development company that develops innovative emerging business concepts and promotes them to investors around the world. Learn more about Oakscale.